Campaigns

Lights on Bikes

Lights on Bikes

Every October the clocks go back an hour, which means that the evenings are darker and nights are longer.


more

Summer Drink Drive

Summer Drink Drive

Summer Drink Drive Throughout the months of June and July the Bedfordshire and Luton Casualty reduction partnership promoted the anti-drink drive message.


more

Tune In To Road Safety

Tune In To Road Safety

As part of tune into road safety week we promoted a competition to win an iPad (sponsored by Autohome Assistance) by producing a short film to show why people should not drink and drive or get into a vehicle with a driver that has been drinking alcohol.


more

Keep your driving SAFE

Keep your driving SAFE

Keep your driving SAFE Our campaign focuses on encouraging drivers to keep their speed SAFE, meaning: * Suitable speed * Appropriate speed * Fitting behaviour * Economical driving. Suitable speed Motorists should always drive safely and within the speed limit. They should also drive at a speed within their capabilities and not feel pressurised by others. Appropriate


more

DVLA Scam

DVLA Scam

Watch out for emails claiming to be from the DVLA asking you to verify your driving licence details via an online link – it's a scam.


more

Mobile phone

Mobile phone

Our mobile phone campaign running during July 2014 reminds drivers that it is very difficult to concentrate on two things at once.  Research has shown that a driver/rider using a mobile phone (hand held or hands free) is four (4) times more likely to be involved in a collision than drivers/riders who are concentrating on driving alone. 


more

Bedfordshire Biker

Bedfordshire Biker

We are currently producing our next edition of Bedfordshire Biker.  This is a magazine dedicated to everyone who enjoys motorcycling and rides in our local area. As more people are choosing to ride bikes and scooters for fun, freedom and convenience, Bedfordshire Biker is putting rider safety first.  The magazine is produced


more

Young Drivers

Young Drivers

  Young Drivers     This was a radio advert aimed at peer pressure and the influence passengers can have when in a car.


more

Crimestoppers Fight Crime

Crimestoppers Fight Crime

Crimestoppers  Crimestoppers is here for you anytime of the day or night, call Crimestoppers on 0800 555 111.


more

Travel Sponsorship

Travel Sponsorship

Bedfordshire and Luton Casualty Reduction partnership are currently sponsoring the travel on Heart FM on both the Dunstable and Bedford transmitters.


more

Safe, Appropriate Speed

Safe, Appropriate Speed

Our appropriate speed campaign focuses on encouraging drivers to think about the speed they are travelling at whilst driving.


more

Tonight's the Night

Tonight's the Night

Tonight's the Night is a hard hitting resource for use in schools and colleges and follows Tom, Claire, Jason and Naz to their end of term party.


more

The only safe alcohol level is Zero

The only safe alcohol level is Zero

This year’s Christmas Drink Drive campaign runs from 30th November until 1st January 2013 and asks drivers to make a choice Drink or Drive, as the only safe alcohol level is Zero.    


more

Ride Free 2013

Ride Free 2013

Local Motorcycle event raises valuable funds for the East Anglian Air Ambulance


more

Adult Pedestrians

Adult Pedestrians

In the last three years more than a quarter of fatalities on the roads of Central Bedfordshire and Luton have been pedestrians therefore Central Bedfordshire Council, Luton Borough Council and Bedfordshire Police are running a pedestrian safety campaign aimed at both drivers and pedestrians.


more

Adult Pedestrians - Drivers

Adult Pedestrians - Drivers

In the last three years more than a quarter of fatalities on the roads of Central Bedfordshire and Luton have been pedestrians.  In an attempt to reduce this number Central Bedfordshire Council, Luton Borough Council and Bedfordshire Police are running a pedestrian safety campaign aimed at both drivers and pedestrians.


more

Practice Safe Check's

Practice Safe Check's

Working in partnership with Autohome Recovery and ProTyre, the Bedfordshire and Luton Casualty Reduction partnership are running FREE vehicle safey checks throughout October.


more

Seatbelts

Seatbelts

Luton Sixth Form college media students have helped us design the March seatbelt campaign.


more

On the fifth day of Christmas

On the fifth day of Christmas

At Christmas time people often go out (or even stay in) to parties and have a drink.  Many do not realise how long it takes for alcohol to leave the body and will unwittingly drink and drive. Our campaign ‘On the fifth day of Christmas’ highlighted this fact.  The campaign comprised


more

Driver Fatigue and Tireness

Driver Fatigue and Tireness

 'take a break' to avoid tiredness


more

Don't pay the Penalty

Don't pay the Penalty

Don't pay the penalty.  Don't drink and drive.


more

MORE 16 & MORE Drive

MORE 16 & MORE Drive

MORE 16 & MORE Drive are two courses aimed at young people in Central Bedfordshire and Luton.


more

Look Out For Us

Look Out For Us

     


more

Biker Down

Biker Down

Biker Down is a course delivered by the RTCROs (Road Traffic Collison Reduction Officers) to educate other motorcyclist. The reason why motorcyclist are targeted is because whilst motorcyclists make up only 1% of all road users in the UK they account for over 20% of the road users in the UK they account for 20% of all road users that are killed and seriously injured in road traffic collisions each year.


more